W. A. (Trey) Ruch, III, CIMA®
Chief Executive Officer, The Trust Company of Sterne Agee, Inc.
Vice Chairman, Sterne Agee Asset Management, Inc.

Trey Ruch is President of The Trust Company of Sterne Agee, Inc. and Vice Chairman of Sterne Agee Asset Management, Inc. (SAAM). Mr. Ruch has over 22 years of experience in the areas of investment management consulting, trust, and financial planning. He was formerly employed by a leading regional broker dealer where he served concurrently as Chairman of their affiliated Trust Company and as Managing Director of Financial Services for the brokerage firm.